Some Work of Noble Note

May Yet Be Done


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Reflections on the Revolution in EdTech…

Some graduate programs take over your life in that they are so demanding of your time, all you find yourself doing is working on classes, papers, and research pertaining to said degree. Then there are MBA programs. MBA programs take over your life in that they simply erase everything that you had going on and give you brand new, MBA-centric replacements. New friends, new hobbies, new routines, and, obviously, new responsibilities inside and outside the classroom.

To write the Great American MBA Novel is no mean feat and would require (irony of ironies) more free time than one could ever possibly get while actually in an MBA program. Instead, I want to focus on the specific changes I’ve seen in returning back to school. I’ve done the math. I’ve been in school from 1989 – 2009 and now again in 2014. The comparison points that are especially useful are 2005 (my last year of high school), 2009 (my last year of college), and now obviously 2014. Those are admittedly convenient benchmark years in my own life, but it turns out, they actually characterize stages of technological advancement fairly well, too.

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The New Textbook Revolution

The recent Amazon / Brazilian Department of Education announcement raises some larger questions about the future of (digital) textbooks.  It’s not enough to accept that textbooks will be read over devices like the iPad rather than in hardcopy.  Instead, the paradigm of digital has the potential to change the entire business model of the textbook market altogether.

But first, a preamble.

I remember reading a prominent author recently discuss the crisis of self he felt knowing that his ebook was to be a fundamentally different product of labor than his regular print books.  There is no “final draft” of an ebook; he can go back and change the digital text infinitely many times.  He will never be held accountable for any piece of writing in the same way that he would have been with hardcopy.  With that realization came flux.  What does it mean to put one’s thoughts down anymore?  Imagine the mandates of authors like Nabokov and Kafka who wanted all their unfinished fiction burnt upon their death.  In the care of opportunistic or merely generous relatives, those directives were ignored and the works shared with the world, giving us invaluable literary benchmarks like The Castle and The Original of Laura.

Textbook authors are similarly less beholden to history with the new digital textbook world.  It may not mean similarly existential crises of self-understanding as fiction authors face (as comical as that would be), but it does lead to a large disconnect around the current textbook model.

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“Amazon to the Amazon”: Digital Textbooks in Brazil

As EdSurge reports, Amazon and Brazil’s Department of Education have come to terms on an agreement allowing Amazon to deliver digital textbooks to teachers throughout the country.  The delivery would be done exclusively via Whispercast, the mobile device management system Amazon uses for Kindles deployed within an organization.  In addition to stating that Amazon has already delivered more than 40 million textbooks, the announcement also dropped an almost innocuous note that Amazon and the Brazilian DoE have jointly started converting over 200 textbooks to digital for delivery to public high schools as well.

There are three elements to this announcement, two concerning Amazon specifically, and one broader implication.

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